Nathan Brown: We wrote a program that allows anyone to save their own uploads. So you can create your own digital afterlife and pass it down to friends or family for free.

David Choak (laughs): So you got murdered.

Nathan Brown: No. I-I was in a car accident.

David Choak (laughs): Yeah, sure. Yeah, you just, uh, threatened a 600-billion-dollar-a-year industry, and no one murdered you. Nobody murders anybody. (leaves and laughs the whole time)